Mini Usa Essay Example for Free

Mini Usa Essay Although there is millions of people watch the ads in TV, the most of â€Å"right† viewers miss it. For example, if only 1% of total viewers are potential consumers, the ad is not cost effective. Recall or hold the information. It is difficult for people to recall or hold the information if they are interested in the product currently or in future. Internet advertising and online customization Emphasize on internet advertising and make an online customization service to potential consumers to design their own unique motors. MINI USA may take full advantage of customization of cars. This may also find some unknown consumers. Pros: -Huge viewers. Internet advertising can be viewed by a lot of viewers. -Internet advertising had reached a tipping point and was about to enter a period of accelerated growth. -Low cost Cons: -Senior citizens are not online in the same numbers as younger generations. -People may ignore ads when they are browsing webpages. Most people do not browse webpage aimless and they have a goal to find what they want, so they may ignore the ads. Recommendation Internet advertising and online customization would be recommended due to several reasons. Firstly, internet advertising is cost effective since it has a lower cost and can be viewed by a lot of people. Secondly, the television advertising and printed ads are declined. However, internet advertising was about to grow. Thirdly, online customization would be interesting, so consumers may send their customized motors to their friends and it may create more participants and discover more potential consumers. Finally, the potential buyers of MINI are

South Sudan: Challenges Facing Africas Newest State Essay -- Diplomac

With the continued development of third-world countries becoming more of a trend, international powers expect that the world is making a larger shift towards total democracy. With the establishment of one of the world’s newest states, South Sudan has many challenges ahead of them yet to conquer in their quest of total independence. How can one make sense of the international relations of establishing a new state. Since secession is not a new theory, we should outline and map the challenges faced by the country of South Sudan. This term paper will provide a brief background, and discuss the challenges that are faced by the newest state of Africa. It’s important for international relations researchers to carefully observe and note these challenges, which can then be applied to other nations in the future. The Republic of South Sudan is a country in northeastern Africa. Its current capital city is Juba, the nation’s largest city. Sudan (including South Sudan) was originally a part of Egypt, dating back to the Muhammad Ali Dynasty. It was later governed as an Anglo-Egyptian colony until it’s independence, in 1956. In 1972 following the First Sudanese Civil War, the Southern Sudan Autonomous Region was formed, which lasted until 1983. A second civil war emerged, which ended with the Comprehensive Peace Agreement of 2005. Also that year, the Autonomous Government of South Sudan was formed. (Central Intelligence Agency, 2012) On 9 July 2011, South Sudan Seceded from North Sudan, becoming an independent nation, which is not without it’s challenges, both internally and externally. This paper will examine some of these challenges. It can first be noted that South Sudan may not be ready for independence, as the international ... ...thor claims Oliny as new ally. BBC News. Retrieved March 2, 2012, from http://www.bbc.co.uk/news/world-africa-12666585 Carpenter, S. (2011, April 22). South Sudan: reflections on a fragile state. Open Democracy. Retrieved March 2, 2012, from http://www.opendemocracy.net/sam-carpenter/south-sudan-reflections-on-fragile-state Central Intellgence Agency (2012, March). The World Factbook Page on South Sudan. In 2012 World Factbook [Online Database]. Retrieved March 2, 2012, from https://www.cia.gov/library/publications/the-world-factbook/geos/od.html Storo, C. (2011, June 16). The failed state notion of South Sudan, post secession. Consultancy Africa Intellgence. Retrieved March 2, 2012, from http://www.consultancyafrica.com Young, J. (2003). Sudan: Liberation Movements, Regional Armies, Ethnic Militas, and Peace. Review of African Political Economy [JSTOR], 97(434).

Collaboration and Communication in Business

Increasingly, employees are in jobs where interaction is their primary value-adding activity (Laudon & Laudon, p. 90). List and describe collaboration and communication tools that you use regularly. How do they improve your work both in terms of the process and the product? What is the approach that organisations could adopt in relation to these tools to improve organisational performance?Fortunately (or unfortunately), I have been working with the same organization for the last 19 years. As a result, I have been witness to the evolution of my organization globally in terms of being â€Å"tech savvy† towards effective use of communication and collaboration tools. In my opinion, the more the business is facing turbulence in terms of market and/ or competitors, the higher the need emerges for collaboration and communication.In the good old days of 90’s, when we used to do business in countries, with little or insufficient IT infrastructure and capabilities, we used to sti ll manage effectively the customer relationships and profitability of the business through telecommunication links like fax and telephones as well as F2F meetings with the stakeholders involved. Somehow, it appeared to be relatively easier to make business dealings under such circumstances.Although, it is worth mentioning, that the core value proposition of the products and/ or services during those times were considered by our customes, to be due to the high technology and streamlined product development processes of our company. With the advent of internet as a viable channel of communication and information sharing and the diversification of business into different market segments and geographical regions, it became imperative for the organization to look for easier ways of communication and collaboration.Moreover, the decline of experts with know-how or knowledge of the entire value chain of the product/ service, also calls for involvement of experts with specific domain knowled ge, who need to communicate and collaborate on a regular basis, within the framework of certain rules. Starting from end nineties, we started using Lotus Notes as one-stop tool for both communication and collaboration. Since this was primarily driven by the operational level, lots of other strategic and operational tools for communication and collaboration were built around this tool. However, due to various reasons like re-organisation, diversification, cquisitions etc, this tool went on to assume a mammoth shape, lost connectivity to more up-to-date state of the art tools and was dragging down the business globally in terms of communication and collaboration. Moreover, the hierarchy of the organization was also responsible for taking a pragmatic approach towards decommissioning of this tool and creating a more flexible IT architecture, which can be agile and can integrate with state of the art tools across the various areas of business like marketing, product development, product delivery, logistics and supply chain and after sales services to customers.In the last 2 years our organization has moved to MS based office tool suite including tools for communication and collaboration. The legacy systems of LN are getting decommissioned and huge LN DB’s were converted and transferred to more easily manageable and accessible DB systems. Right now we are using Passport based tool suites where individual applications communicate with each other and augment the ongoing, required collaboration among the various entities of the organization.It is true that most part of the organization is adding value to the communication flow through the effective use of tools, but at the same time, more emphasis is put on sharing and storing key, useful information to be used by anybody in the organization, who may need it, e. g. by creating internal blogs or Wikis with managers motivating and/ or incentivizing information and know-how sharing. Useful collaborative tools like Live Meeting, Telepresence etc can ensure participation from different locations at different time zones, sharing the same level and content of information.Collaboration, the ability to work together especially in business is raising key concerns for organizations taking on new approaches to improve performance and outcomes. Because leaders are looking for positive signs that acquiring collaboration tools will impact the bottom line, an organization may also need to consider its communication and collaboration practices. According to research and best practices, the combination of several factors may help steer collaboration to achieve business results, through empowerment, culture, and technology.Some practical examples of each of these factors that are causing collaboration to work in business are mentioned below: Empowering People through Communication and Collaboration Empowerment is a form of approval for individuals and teams to make decisions. Starting with executive collabor ation, key leaders of your organization may need to support shared goals for empowering people if they don’t already, through communication and collaboration. The reality of collaboration for leadership is through empowerment.By embracing a model of operational coordination across teams and departments, collaboration can basically drive motivation and engagement. In Harvard Business Review’s Aligning Strategy with Technology, the chapter â€Å"Empowered† dives into an example of empowered sales teams to develop sales solutions using video at Black & Decker. Video as a communication form is extremely popular. Because of the complexity of Black & Decker’s many different products, the sales staff is able to document challenges in the field and quickly communicate how power tools are used on job sites.As the authors Josh Bernoff and Ted Schadler pointed out, these useful bits of information also benefit senior management, corporate marketing, and public relat ions. Bernoff and Schadler use the phrase â€Å"highly empowered and resourceful operatives† – dubbed HEROs as characteristic of empowered teams like this example at Black & Decker. In fact, the authors’ research study shows a high proportion of information workers, by industry and job type, especially marketing & sales in technical products and services that are empowered to create similar customer solutions.Creating Value in Collaborative Culture The collaborative culture of an organization stems from its’ shared beliefs, values, and business practices. Author and business consultant, Evan Rosen says collaboration is about creating value. In Bloomberg Businessweek, Evan Rosen emphasizes every worker contributes knowledge to the business. Using an example at Dow Chemical, he writes, â€Å"The day’s sales and inventory numbers are shared with everybody in the company, including the people doing the heaving lifting on the front lines.Dow acknowledg es that people will do a better job when they know their actions contribute or detract from business results. † Taking a step further, former CEO of Campbell Soup, Doug Conant, is famous for handwritten notes to employees celebrating their contributions. Recognition through these and other high value communication practices further strengthens a collaborative culture. Establishing a Technological Framework for Collaboration Collaboration tools essentially provide a technological framework to enable people and groups to work together.But adding new collaboration tools into the enterprise does not change things overnight. Where does an organization begin to design a technological framework? A gap analysis of workflows is often necessary and can help in redesigning processes. Furthermore, an organization’s specific data, based on activity in the organizational network, including sales, customer services and support, product development, and even external resources, can be collected, analyzed, and better routed to teams.This social intelligence can help everyone be informed. Tony Zingale, CEO, of Jive Software ‘sees change the way work gets done’ – referring to the communication and interactivity of social software like Jive. And reports are showing cost efficiencies, speed to market, and greater pool of ideas and innovation through collaboration, which are passed on to the customer through cost savings and better products.

Language and Identity Are Inextricably Linked. How Is This...

There are many indicators of identity by which we are made known individually, socially and culturally; the best of these would be language and how it has shown great flexibility in accommodating the needs of people. Through language people have been able to establish their identities and cultivate friendships with others who share the same common ground. By looking at accents such as Broad Australian English, slang and phonological features as they apply to Australian varieties, we can see how it has forged solidarity and assisted in creating an identity on an individual and national scale. Broad Australian English (BAE) is a language variety unique to Australia. Despite being spoken by a minority of Australian population today, it has†¦show more content†¦Identity is formed through the mutual trends of a group through slang and is used as identification for users who have these lexical features in common. The shortening of the lexeme whatever to â€Å"whatevz† or the reduplication and shortening of â€Å"crazy† to â€Å"cray cray† are words that have appealed to young Australian teenagers. Through use of diminutives, identity can be further formed as they are uniquely Australian, where lexemes are shortened to a syllable and the suffix of –ie, -y or –o is added like â€Å"smoko† for smoking, â€Å"devo† for devastated and â€Å"bottle-o† for a liquor store. The use of slang like this enhances our identity and care free nature that helps us understand phrases like â€Å"I’m devo that brekky at Macc as is done†. This way slang builds certain characteristics that are known to Australians in the same way phonological features have. A recent phonological development in Australian English displays a difference between younger and older generations through the High Rising Terminal (HRT) which is a rising intonation contour on declarative clauses. The intonation pattern is considered a distinctive feature of Australian English and shows how speakers carry themselves as a person. HRT is used primarily by the younger demographics in Australia, in particular female speakers and has been criticised often, deeming it as a marker of insecurity. However as researchers now point out,Show MoreRelatedUsing the Cultural Dimensions Explored in Module 1, Discuss Some of the Ways in Which Australian and New Zealand Citizens Are Members of Cultures or Clusters That Are Different from the Clusters in Indonesia (About 8004416 Words   |  18 PagesUsing the cultural dimensions explored in Module 1, discuss some of the ways in which Australian and New Zealand citizens are members of cultures or clusters that are different from the clusters In Indonesia (about 800 words). Insert the bar chart that you created in the research activity as an Appendix , but use the descriptions of differences between the countries in the text. Hofstede (2005) describes the five dimensions of basic cultural values as follows: †¢ Expectations regarding equalityRead MoreUsing the Cultural Dimensions Explored in Module 1, Discuss Some of the Ways in Which Australian and New Zealand Citizens Are Members of Cultures or Clusters That Are Different from the Clusters in Indonesia (About 8004410 Words   |  18 PagesUsing the cultural dimensions explored in Module 1, discuss some of the ways in which Australian and New Zealand citizens are members of cultures or clusters that are different from the clusters In Indonesia (about 800 words). Insert the bar chart that you created in the research activity as an Appendix , but use the descriptions of differences between the countries in the text. Hofstede (2005) describes the five dimensions of basic cultural values as follows: †¢ Expectations regarding equality amongRead MoreCorporate identity16799 Words   |  68 PagesThe research register for this journal is available at http://www.mcbup.com/research_registers European Journal of Marketing 35,3/4 248 The current issue and full text archive of this journal is available at http://www.emerald-library.com/ft Corporate identity, corporate branding and corporate marketing Seeing through the fog John M.T. Balmer Bradford School of Management, The University of Bradford, UK Keywords Corporate identity, Corporate Communications, Brands, CorporateRead MoreOrganisational Theory230255 Words   |  922 Pages. Organization Theory Challenges and Perspectives John McAuley, Joanne Duberley and Phil Johnson . This book is, to my knowledge, the most comprehensive and reliable guide to organisational theory currently available. What is needed is a text that will give a good idea of the breadth and complexity of this important subject, and this is precisely what McAuley, Duberley and Johnson have provided. They have done some sterling service in bringing together the very diverse strands of workRead MoreOne Significant Change That Has Occurred in the World Between 1900 and 2005. Explain the Impact This Change Has Made on Our Lives and Why It Is an Important Change.163893 Words   |  656 PagesE SSAYS ON TWENTIETH-C ENTURY H ISTORY In the series Critical Perspectives on the Past, edited by Susan Porter Benson, Stephen Brier, and Roy Rosenzweig Also in this series: Paula Hamilton and Linda Shopes, eds., Oral History and Public Memories Tiffany Ruby Patterson, Zora Neale Hurston and a History of Southern Life Lisa M. Fine, The Story of Reo Joe: Work, Kin, and Community in Autotown, U.S.A. Van Gosse and Richard Moser, eds., The World the Sixties Made: Politics and CultureRead MoreContemporary Issues in Management Accounting211377 Words   |  846 PagesContemporary Issues in Management Accounting This page intentionally left blank Contemporary Issues in Management Accounting Edited by ALNOOR BHIMANI 1 Great Clarendon Street, Oxford ox2 6dp Oxford University Press is a department of the University of Oxford. It furthers the University’s objective of excellence in research, scholarship, and education by publishing worldwide in Oxford New York Auckland Cape Town Dar es Salaam Hong Kong Karachi Kuala Lumpur Madrid Melbourne MexicoRead MoreExploring Corporate Strategy - Case164366 Words   |  658 PagesECS8C_C01.qxd 22/10/2007 11:54 Page 599 Guide to using the case studies The main text of this book includes 87 short illustrations and 15 case examples which have been chosen to enlarge speciï ¬ c issues in the text and/or provide practical examples of how business and public sector organisations are managing strategic issues. The case studies which follow allow the reader to extend this linking of theory and practice further by analysing the strategic issues of speciï ¬ c organisations in